Integrative & Functional Medicine Practice Visibility Index

How patients find 1,100 integrative and functional medicine practices on Google, in map results, and through AI.

1Search for your practice

Type a practice name or city to see its rank and score.

What we found

Most practices are invisible to AI assistants

52%

of ranked practices were never named by ChatGPT, Claude, Gemini or Perplexity in 5,460 answers.

24 of 106

practices that lead their market on Google search were never named by any AI assistant.

51%

of AI-visible practices were named for only one of the three ways patients describe their area.

1,100

independent practices ranked in 13 markets on three channels.

The score

One score from 0 to 100, built from three channels. Each channel is scored against the other practices in the same market. Full methodology.

45% of the score

How often the practice ranks on Google’s first page for searches that don’t include its name.

30% of the score

How often ChatGPT, Claude, Gemini and Perplexity name it when someone asks for a recommendation.

25% of the score

How often it appears in Google’s map results, across the metro and near its own address.

The score measures how easily potential patients can find a practice online. It says nothing about quality of care.

Coming soon

We add markets in order of demand. Tell us where you practice.